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About Us
Who We Are
Web Cue is a performance marketing company built for speed, scale, and outcomes. We build, fund, and scale our own campaigns across YouTube Ads, Native Ads, Search Arbitrage, PPC, and Meta Advertising.
Every funnel, every bid, and every piece of creative is backed by data, tested relentlessly, and optimized for profitability. We combine in-house media buying expertise with custom-built infrastructure: APIs, LLMs, Python automation, dashboards, event-driven tracking, and performance forecasting.
We launch fast, automate what slows others down, and scale only what proves its value. From arbitrage to RSOC, we turn market signals into repeatable, revenue-generating systems — built to grow, built to last.
5+
Years of experience
2019
Established
$10M+
in Revenue
Our Services
Performance Marketing Built to Scale
Results
Proven Performance Metrics
Our approach is rooted in performance. From structured testing to strategic scaling, we focus on driving measurable growth and maximizing return on investment. Every campaign is guided by data, optimized for efficiency, and built to deliver consistent, repeatable results. Clear metrics. Transparent outcomes. Results that speak to business impact — not just marketing activity.
of campaigns grow beyond $10K/month
average ROAS on scaled offers.
of launches hit breakeven within 7 days.
Our internal tool
Web Cue Campaign Manager
Web Cue Campaign Manager is our internal tool for creating, managing and reporting on our Google Ads campaigns: Search, Performance Max, Display and Demand Gen. It connects to the Google Ads accounts Web Cue owns and manages through the official Google Ads API.
Create campaigns
Search, Performance Max, Display and Demand Gen campaigns, with budgets, bidding (including Target CPA, Target ROAS and Maximize conversions), locations, languages, keywords, ads, images and videos. Google checks each campaign before it is created, and new campaigns start paused.
Manage campaigns
Edit settings, budgets, bids and assets. Pause, enable or remove campaigns, asset groups, ads and keywords.
Track conversions
Set up website and call conversion actions and get the tracking tag. Add account-level callouts.
Report on results
Account, campaign, ad, keyword, search term, asset group and bid strategy reports for any date range, with CSV download.
Who can use it
Only Web Cue staff. There is no public sign-up: an administrator creates each account, and every staff member signs in with two-factor authentication. The tool is not sold or licensed.
Your data
Google Ads data is used only to run this tool for our own team. We never sell it or share it with third parties. Read our Privacy Policy.
Staff sign-inOur tracking
Web Cue Click Tracker
We built our own click tracker and run it on our own servers at thewebcue.com. It measures clicks and conversions for the campaigns we run with our own budget on Google Ads and other ad platforms, and it follows Google's transparency rules for click trackers.
One transparent redirect
Every Google Ads link carries its landing page in a visible url parameter. The tracker records the click and redirects to exactly that address in one step, on every link path, or shows an error page if the address is not one of our approved landing pages.
Built for parallel tracking
Google sends the click to the tracker in the background while the visitor goes straight to the landing page. ValueTrack parameters and gclid, gbraid and wbraid are recorded with each click.
Conversions back to Google
Sign-ups and sales on our landing pages are matched to the click that led to them, and can be sent back to Google Ads as offline conversions.
Clean traffic
Clicks that look automated or fraudulent are flagged so we can leave them out of our reports. Tracking links set no cookies, and raw click records are deleted after 13 months.
Who uses it
Only Web Cue, for our own campaigns. It is not sold or offered to clients, and there is no sign-up.
Privacy
What a click records and how long we keep it is explained in our Privacy Policy.
About thewebcue.comJoin Our Team
Build Your Career With Us
Work with a team that values results, creativity, and relentless optimization. We're looking for media buyers, creatives, and data-driven marketers ready to scale.
Insights
Latest from Web Cue
Dive into campaign breakdowns, testing strategies, and platform tactics that move the needle.
FAQs
Frequently Asked Questions
Let's connect
You're Smart. You're Fast. You're Ready.
We're building the future of marketing with engineers, not agencies. If that sounds like your kind of challenge — let's talk.
